The European Commission has approved programmes for communication campaigns in the beef and veal sector. Member States and professional organisations have submitted 19 beef and veal communication programmes and 13 of them have now been accepted. The programmes should provide information to consumers on the way beef is produced, controlled, labelled and marketed. The Member States` programmes obtain EU part-financing (60% of their costs) for information measures that supplement and develop those run by the Commission and by the trade. The programmes will last for one year and involve an EU contribution of € 8.3 million.